Don’t treat compliance as a one-time project. Avoid copy-paste templates you don’t follow and manual spreadsheets you can’t trust. Under-documentation, skipped training, and ignored vendor risk create incidents and takedowns. Fix with a clear owner, risk-based scope, usable SOPs, and automation.

Compliance professionalizes operations and opens doors. Standardized policies, vendor oversight, and training reduce owner dependency. SOC 2/ISO act like trust badges for channel deals and enterprise accounts. A risk-based approach keeps cost in check; documented processes also raise valuation by easing diligence.